Here's a few tips on how to reach out to people with your music.

  • Always ask yourself: "What do they really want?" When you send mail to your mailing list, when you write a blog post, etc. Try to think about the people you wanna reach out to, and think about what they want to see, read or hear.
  • What tricks work on you? How do you get in contact with new music. Try to learn the tricks your favourite artists use to reach out.
  • Find your niche. And find your hardcore fans. There's no reason to try to satisfy everyone, so don't lay time on promoting techno music to metalheads.
  • Don't talk like a company trying to sell something. Use the language you use with your friends. A professional corporate language will most likely increase the distance between you and your fans.

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